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2011
16 Feb

New World Group Holds "Make it Green! Product Design Competition"

Collecting Creative Design Nurturing Green Lifestyle

New World Development Company Limited ("NWD" or "the Group", Hong Kong stock code: 17) and Greeners Action are co-organizing the "Make it Green! Product Design Competition". The competition aims at encouraging participants to bring their creative talents into full play and design green products to change peoples' wasteful habits in daily life. Winners can join a Taiwan Green Tour for free.

Targeting at changing peoples' wasteful habits, participants are expected to create novel and practical green products for the competition. They are encouraged to undergo environmentally-friendly considerations when choosing materials, such as using recyclable materials, considering their life cycle and extraction process and reusing materials.

The competition comprises three categories, namely the Junior High School Category, the Senior High School Category and the Open Category. The Champion team, the First Runner-up team, the Second Runner-up team and the Most Creative Award team from each category will be awarded HK$3,000, HK$2,000, HK$1,000 and HK$800 respectively. The school with the largest number of participants will be awarded the Most Participative School Award. Apart from cash prizes, Champion teams will be invited to a Taiwan Green Tour. Experiencing the green culture there, the winners will sow the seed of environmental care when back in Hong Kong, raising peoples' concern about our environment and putting green insights into actions.

The Group hopes to heighten the public concern towards environmental conservation and disseminate the message that everyone can help to change our wasteful habits, reducing over-consumption on natural resources and contributing to the Earth's healthiness.

The Competition is open for entries from today. For more details, please visit www.facebook.com/makeitgreencompetition.