New World China Land ("NWCL") was named "2006 China Blue Chip Real Estate Corporation" in the third annual award event organized by national financial newspapers "The Economic Observer" and Sina.com. NWCL is the only Hong Kong and overseas developer among a group of 18.
The panel experts who are evaluating the participating developer remarked "New World is one of the well regarded developer in Hong Kong with a long history and tradition, its development in Hong Kong and China is very steady and even paced. New World China Land has a total asset base of over RMB 30 billion, which is the highest among all the blue chip developers and is also 10 billion more than Vanke. NWCL has an ample land reserve for long term growth, its financial strength, overseas experience and strong brand presence will enable the company to perform well in the future.
Blue Chip Real Estate is based on the evaluation of the developer's overall strength in terms of corporate strategy, resource synergy, financial status, human resources, growth sustainability and brand value. The expert panel include Beijing University, Tsing Hua University, Richard Eliis and Bank of Montreal etc.