The FY2008 annual report of New World China Land Limited ("NWCL" or "the Group", Hong Kong stock code: 917), following the success of being awarded the gold awards in both "Annual Report Covers - Graphics, Illustrations, Typographics" and "Annual Reports - Overall Presentation: Housing Development & Sales", has been awarded the Mercury Grand Award: Annual Report - Eastern Hemisphere, signifying the highly recognition from the panel of judges.
The panel of judges of the Mercury Awards selects the Gold, Silver, Bronze and Honors Award from each category. Only the Gold Award winners are eligible for the candidates of the Grand Awards. The annual report of NWCL, receiving the Mercury Grand Award: Annual Report - Eastern Hemisphere, proving that it is the best of the best among the entries in the Eastern hemisphere countries.
Mr Adrian Cheng Chi-kong, Executive Director of NWCL, is proud of the award which NWCL annual report receives, "We are pleased that the NWCL annual report has been awarded Gold Award in two categories and it is our top glory to be awarded with the Mercury Grand Award: Annual Report - Eastern Hemisphere. It is certainly a gift for the 10th listing anniversary of NWCL. The award not only affirms our dedication in corporate communication, it also gives us encouragement to enhance our corporate transparency, the understanding of the investors in NWCL, and maintain a good communication with them. We will continue to fully utilize our creativity to raise the shareholders' value."
The creative NWCL FY2008 annual report, with a theme of the renowned "The Raiders of the Lost Ark", brings the readers to the country-wide network of NWCL in China. The treasure map and telescope visuals on the cover fully demonstrate the theme of the report. The content, introducing the business of NWCL in different regions in China, gives detailed information to the readers to find the treasure of NWCL. The use of color, visuals and typographic brings the readers to undergo an exciting treasure hunt.
The Mercury Awards, organized by MerComm, Inc., are considered as the most highly respected and prestigious award by industry peers. With an aim to promote excellence in the various fields of communications, the Mercury Award designs a strict judging process, where every entry would be evaluated three times. Therefore the awardees are certainly the highly recognized ones.