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2011
8 Mar

K11 Art Mall turning into Fashion Mecca in March.Presenting “K11 Paris Fashion Week‧You are the Next! ”

Chinese Fashion Designers Emerge to Attract World Attention & Applause.Three K11 Fashion Stars Jin Chongyu, Masha MA and Shi Jie Shine in “Paris Fashion Week”
 

Bringing "Art.People.Nature" together in harmony, K11 Art Mall always endeavors to promote art & culture in all forms, as well as nurture talented young people. This year, K11 is presenting "K11 Paris Fashion Week. You Are The Next!" from 7 March to 10 April, leading 3 outstanding Chinese fashion designers: Jin Chongyu, Masha MA and Shi Jie to Paris Fashion Week's "China in Paris".Allowing everyone to experience an amazing cross-border fashion journey, K11 will be decorated in chic and romantic style and create ambience like you are indulging in Paris' Avenue des Champs-Élysées.The three designers' signature collections and latest Paris collection will be displayed at K11 and a spectacular fashion show will be held on 16 March in the mall.

Salute for China's Fashion Power3 Designers stunned Paris

K11 is proud to be part of the Paris Fashion Week this year by supporting and organizing the unveiling cocktail ceremony of "China In Paris Showroom" which has been listed in Paris Fashion Week's official agenda.K11 & Fédération française de la couture, with support of Chow Tai Fook Art Foundation, are leading three outstanding Chinese fashion stars Jin Chongyu, Masha MA and Shi Jie to Paris Fashion Week "China in Paris Showroom" to get global fashion influencers' awareness of China fashion designers' potentials.

To ensure you won't miss any fabulous moment, K11 has established the K11 TV - the first multimedia lifestyle informative channel operated by a mall, in which designer's show and their highlights in Paris will be shared with Hong Kong fashionaholics.

At the fashion show on 16th March, K11 will be furnished like Avenue des Champs-Élysées in Paris, inviting you to appreciate the designers' collections like savoring coffee at alfresco café in Paris.

Models will showcase the three designers' latest Paris collection and accessorize themselves with glittering and sophisticated Chow Tai Fook jewelry on the stylistic runway.Their fashion pieces will be on display till 10 April and three K11 Fashion Stars will meet local fashion design students, sharing their views on fashion and pursuance of dream.

K11, the First & Only Mall to Debut Multimedia & Lifestyle Informative Channel

K11 TV, the first multimedia lifestyle informative channel operated by a mall, unprecedentedly brings stimulating news from all over the world for your appreciation.Bringing "Art.People.Nature" together in harmony, more and more sophisticated programs will be broadcasted at K11 TV and Paris Fashion Week would be the first bang. Please check it out at www.K11TV.com.

Chic & Artistic Promotions at K11!

To echo with "K11 Paris Fashion Week‧You are the Next!" campaign, the mall will stage an array of exciting sales promotion and activities to energize shoppers:

²K11 Design Store - Be the first to introduce new international fashionable accessories brands made by eco-material in HK

K11 Design Store will introduce 4 international fashionable accessories brands from Europe including Anna Lodi, Innocent Chaos, Judith Brown and Showpony for their first time to Hong Kong. Their collection represents a manifestation of style and eco-sustainability by using old newspaper, comics, hooks, button and etc in crafting the artpieces.
Enquiry Number: (852) 3110-5098/ www.k11designstore.com

²"another X Art Jamming" An artistic experience to make a unique tee

Guided by the American Illustration 2009 Chosen Award winner Peter Yuill, Klub 11 Gold Members could demonstrate their fashion sense and creativity to design and create a customized tee at the "another X Art Jamming" Paintertainmant Experience. What's more!Shoppers with same-day spending $4,000 or above ($2,000 or above for Klub 11 Gold Members) can redeem a Klub 11 X Peter Yuill limited edition T-shirt. Get yourself a designer piece now!

²C'est Bon! Luxurious prize

K11 has got fabulous gifts ready for shoppers' redemption to grace their dressing or dining table:

1. Melvita Narcissue Extraordinary water brightening care for spending upon $800 ($600 for Klub 11 Member)

2. agnés b. CAFE L.P.G. afternoon tea coupon for spending upon $1,500 ($1,300 for Klub 11 Member)

²"Body is…" Mannequin Art Exhibition
A group of teenagers aged from 12 to 18 from a creative art studio called "Art Farm" expressed their impressions of human body in forms of 15 artistically painted three-dimensional mannequins. The exhibited works are embedded with the teen's deep thinking. Regardless of whether the art pieces were executed in realistic, surrealistic, abstract or expressive styles, they can be likened to personal statements or poetic odes which express their contemplations.

For any enquiries, please contact K11 Customer Service Hotline (852) 3118 8070 or refer to the related posters in K11 or visit the official website of K11 (http://www.k11concepts.com).