Mr. So Chung-Keung, Alfred

Mr. So Chung-Keung, Alfred
Mr. So Chung-Keung, Alfred

Appointed as an Executive Director in June 2018. Mr. So is a member of the Executive Committee of the Board of Directors of the Company. Mr. So joined the Group as the chief executive officer of New World China Land Limited in January 2016. He is currently a director and chief executive officer of New World China Land Limited (a listed public company in Hong Kong until its delisting on 4 August 2016) and director of certain subsidiaries of the Group. Prior to joining the Group, Mr. So worked with a listed group in Hong Kong for over 30 years. Mr. So previously served as executive director and non-executive director of a Hong Kong-listed public company and was appointed as adviser to a Hong Kong-listed mainland China property developer. He is currently a member of the Hong Kong Institute of Real Estate Administrators and a member of The Community Chest Corporate & Employee Contribution Programme Organising Committee. Mr. So received a Master of Science degree in Mathematics from the University of Toronto. He has extensive experience in the business world as a veteran property development professional, having played pivotal roles in launching a host of significant projects in both Hong Kong and mainland China.